Now that we know purple is a universally flattering shade, what are some of the best ways we can incorporate it into your makeup routine? If you're a fan of the reverse-winged eyeliner trend, Ipsy recommends using a purple eyeshadow to get the look. Simply use a purple shadow of your choice to draw a line along your lower lash line, and extend it outwards to give your eyes an elongated look. Pro tip: Finishing with a neutral liner on your upper lash line will help balance the look. For makeup enthusiasts looking to go a bolder route, Byrdie recommends experimenting "with jewel-toned violet" in a shimmery finish on both your upper lid and lower lash line, because it makes any eye color pop. Play it up by lining your eyes with a black liner, which photographs beautifully for your Instagram.
There's also no need to limit purple to your eyes, when you can use a holographic highlighter that brings out your cheekbones. Allure loves using rainbow-inspired highlighters with a hint of sparkling purple on your brow bone and cupid's bow. Alternately, try something new like purple lipstick, though keep the rest of your look neutral or monochrome to balance out the bold look, as celebrity makeup artist Joseph Carrillo told Oprah Daily.
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