Sure, the commercial is funny on its own, but for those who are actual fans of Seinfeld, it's a nostalgic gem. If you're a fan and unsure of what we're talking about, here's a YouTube video that may jog your memory. (Warning for those who are unfamiliar with the show: George Costanza is about to infiltrate your mind for the next month-and-a-half — if not longer.)
In Season 8 (in an episode titled "The Susie"), Costanza is hiding from his girlfriend and leaves a prerecorded message on his answering machine (via Seinfeld Scripts). In the message, Costanza sings his own version of "Believe It or Not," the theme song from The Greatest American Hero (via The Hits Just Keep On Comin). In Costanza's version, the song goes a little something like this: "Believe it or not, George isn't at home, please leave a message at the beep. I must be out or I'd pick up the phone. Where could I be? Believe it or not, I'm not home."
Now, while you're humming along to that for the next few days, we'll be waiting for a Jason Alexander sweatshirt to manifest on Amazon.
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